The new A-Class.
Hey Mercedes!
2018 saw the launch of the new Mercedes-Benz A-Class, packed with all-new features such as voice control and an intuitive user experience that adapts to the driver.
At antoni garage we created a new campaign structure for Mercedes in two phases: starting with a focus on the striking design and unique innovations.














Thanks to all people involved!
antoni garage 2018
Photographer: Carl Kleiner
Creative Direction: Veit Moeller, Alice Bottaro, Sven Rumpf
Art Direction: Sebastian Sattler, Wolfgang Warzilek
Creative Copy: Erick Barros
Creative Retouch: Recom Berlin
My role: Art Director
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