ŠKODA iV Brand Campaign
Recharge Life
In 2020 ŠKODA entered the EV market as a brand for those with nothing to prove. To support this significant company shift we introduced a new Brand Campaign.
RECHARGE LIFE.
A call to action to re-focus on the important things in life – the people and moments that make life life.
Thanks to all people involved!
Optimist Czech 2020
Director: Esteban
DOP: Tim Lorentzen
Photographer: Urša Premik
Production: BWGTBLD
Sound: Hastings
Music: Ballad
Edit: Matthias Graatz
Colourist: Alex Bickel @ Color Collective
Retouch Stills: Sania Braun
Creative Direction: Ton Hollander
Producer: Silke Rochow
Account Manager: Polina Kirichuk
My role: Art Director
All rights for image & video reserved.